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Bangkok Bank Innohub
SUCCESS STORY
The integrated luxury resort used a bot for Messenger to offer personalised travel itineraries and increase discovery and engagement, which increased new Messenger conversations by 8.3X and boosted views for shopping and dining website content by 38X.
5.0X
3.5X
10.9X
increase in new Messenger conversations
increase in new Messenger conversations
increase in new Messenger conversations
THEIR STORY
The integrated luxury resort used a bot for Messenger to offer personalised travel itineraries and increase discovery and engagement, which increased new Messenger conversations by 8.3X and boosted views for shopping and dining website content by 38X.
MILESTONES REACHED
With the bot for Messenger, Marina Bay Sands improved its customer service and put the platform to work as a channel for discovery and engagement, achieving:
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119 applications across 32 countries
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5 out of 8 startups completing POCs with Bangkok Bank
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8 startups from 4 countries: Singapore, Sweden, Thailand, and Philippines
Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.
Timothy Ho
Director of Innovation, Marina Bay Sands
PROGRAMME RECAP
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